Draft:Abandoned Cart Reminder - Revision history

Dohtur: Redirected page to X-Cart:Abandoned Cart Reminder

2013-01-04T11:30:25Z

Redirected page to X-Cart:Abandoned Cart Reminder

Dohtur: /* Why Abandoned Cart Reminder? */

2013-01-04T11:26:19Z

‎Why Abandoned Cart Reminder?

Dohtur: /* What Abandoned Cart Reminder does */

2013-01-04T11:25:03Z

‎What Abandoned Cart Reminder does

Dohtur: /* What Abandoned Cart Reminder does */

2013-01-04T11:22:39Z

‎What Abandoned Cart Reminder does

Dohtur: /* What Abandoned Cart Reminder does */

2013-01-04T11:21:34Z

‎What Abandoned Cart Reminder does

Dohtur: /* What Abandoned Cart Reminder does */

2013-01-04T11:14:47Z

‎What Abandoned Cart Reminder does

Dohtur: /* Why Abandoned Cart Reminder? */

2013-01-04T08:58:49Z

‎Why Abandoned Cart Reminder?

Dohtur: /* Why Abandoned Cart Reminder? */

2013-01-04T08:58:16Z

‎Why Abandoned Cart Reminder?

Dohtur at 07:38, 4 January 2013

2013-01-04T07:38:01Z

Dohtur: /* Managing Abandoned Carts */

2013-01-01T15:14:30Z

‎Managing Abandoned Carts

← Older revision		Revision as of 11:30, 4 January 2013
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		+	#REDIRECT [[X-Cart:Abandoned_Cart_Reminder]]
	==Overview==		==Overview==

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 ===Why Abandoned Cart Reminder?===
+X-Cart's <u>Abandoned Cart Reminder</u> add-on module:
 :* Promotes your business by giving you more potential orders. You will be the first to know that an order remained unfinished and will be able to contact your customers even before they contact you.
 :* Increases the conversion rate by giving customers an option to eventually finish their order with a discount.

@@ Line 5: / Line 5: @@
 It is known that a significant number of shoppers abandon their online shopping carts before completing the checkout process. Cart abandonment is not always a bad thing. To many shoppers abandoning a shopping cart is a part of their natural buying cycle: people usually want to review their options, weigh the pros and cons of the potential buy and consider a million of things before making their final decision, which often causes them to make a number of returning visits to your store before the purchase is actually made. However, as an ecommerce store owner you do not want to lose sales because your potential buyer encountered a payment problem, got confused with your checkout process, found a better price at another store or simply was distracted and forgot to complete the purchase.
-X-Cart's <u>Abandoned Cart Reminder</u> add-on module helps you recapture the sales that otherwise would be lost by remarketing to customers who abandoned their cart. The module collects the shopping cart content of such customers and allows you to remind them they have an abandoned cart by sending an automatic email notification (or multiple notifications - if you choose to send the reminder email more than once). This way you can learn about and sort out any problems preventing customers from buying things at your store, hear the questions that potential buyers might want to ask about the product they are interested in and even stimulate the purchase by including a coupon for the customer's next purchase. What is important, the module works for both registered and anonymous customers (anonymous customers need to have specified their email address).
+X-Cart's <u>Abandoned Cart Reminder</u> add-on module helps you recapture the sales that otherwise would be lost by remarketing to customers who abandoned their cart. The module collects the shopping cart content of such customers and allows you to remind them they have an abandoned cart by sending an automatic email notification (or multiple notifications - if you choose to send the reminder email more than once). This way you can learn about and sort out any problems preventing customers from buying things at your store, hear the questions that potential buyers might want to ask about the product they are interested in and even stimulate the purchase by including a coupon for the customer's next order. What is important, the module works for both registered and anonymous customers (anonymous customers need to have specified their email address).
 ===Why Abandoned Cart Reminder?===

@@ Line 3: / Line 3: @@
 ===What Abandoned Cart Reminder does===
-It is known that a significant number of shoppers abandon their online shopping carts before completing the checkout process. To many shoppers abandoning a shopping cart is a part of their natural buying cycle: people usually want to review their options, weigh the pros and cons of the potential buy and consider a million of things before making their final decision, which often causes them to make a number of returning visits to your store before the purchase is actually made. However, as an ecommerce store owner you do not want to lose sales because your potential buyer encountered a payment problem, got confused with your checkout process, found a better price at another store or simply was distracted and forgot to complete the purchase.
+It is known that a significant number of shoppers abandon their online shopping carts before completing the checkout process. Cart abandonment is not always a bad thing. To many shoppers abandoning a shopping cart is a part of their natural buying cycle: people usually want to review their options, weigh the pros and cons of the potential buy and consider a million of things before making their final decision, which often causes them to make a number of returning visits to your store before the purchase is actually made. However, as an ecommerce store owner you do not want to lose sales because your potential buyer encountered a payment problem, got confused with your checkout process, found a better price at another store or simply was distracted and forgot to complete the purchase.
 X-Cart's <u>Abandoned Cart Reminder</u> add-on module helps you recapture the sales that otherwise would be lost by remarketing to customers who abandoned their cart. The module collects the shopping cart content of such customers and allows you to remind them they have an abandoned cart by sending an automatic email notification (or multiple notifications - if you choose to send the reminder email more than once). This way you can learn about and sort out any problems preventing customers from buying things at your store, hear the questions that potential buyers might want to ask about the product they are interested in and even stimulate the purchase by including a coupon for the customer's next purchase. What is important, the module works for both registered and anonymous customers (anonymous customers need to have specified their email address).

← Older revision		Revision as of 11:21, 4 January 2013
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	X-Cart's <u>Abandoned Cart Reminder</u> add-on module helps you recapture the sales that otherwise would be lost by remarketing to customers who abandoned their cart. The module collects the shopping cart content of such customers and allows you to remind them they have an abandoned cart by sending an automatic email notification (or multiple notifications - if you choose to send the reminder email more than once). This way you can learn about and sort out any problems preventing customers from buying things at your store, hear the questions that potential buyers might want to ask about the product they are interested in and even stimulate the purchase by including a coupon for the customer's next purchase. What is important, the module works for both registered and anonymous customers (anonymous customers need to have specified their email address).		X-Cart's <u>Abandoned Cart Reminder</u> add-on module helps you recapture the sales that otherwise would be lost by remarketing to customers who abandoned their cart. The module collects the shopping cart content of such customers and allows you to remind them they have an abandoned cart by sending an automatic email notification (or multiple notifications - if you choose to send the reminder email more than once). This way you can learn about and sort out any problems preventing customers from buying things at your store, hear the questions that potential buyers might want to ask about the product they are interested in and even stimulate the purchase by including a coupon for the customer's next purchase. What is important, the module works for both registered and anonymous customers (anonymous customers need to have specified their email address).
−
−	~~Seize the opportunity. No more lost orders, Abandoned Cart Reminder is here to increase your profit.~~

	===Why Abandoned Cart Reminder?===		===Why Abandoned Cart Reminder?===

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 ===Why Abandoned Cart Reminder?===
-* Promotes your business by giving you more potential orders. You will be the first to know that an order remained unfinished and will be able to contact your customers even before they contact you.
+:* Promotes your business by giving you more potential orders. You will be the first to know that an order remained unfinished and will be able to contact your customers even before they contact you.
-* Increases the conversion rate by giving customers an option to eventually finish their order with a discount.
+:* Increases the conversion rate by giving customers an option to eventually finish their order with a discount.
-* Helps to take care of your clients by providing tools for following them up. Eventually, it brings your merchant to customer relationship to a higher level.
+:* Helps to take care of your clients by providing tools for following them up. Eventually, it brings your merchant to customer relationship to a higher level.
-* Provides professional, easy to use and time-efficient facilities to create orders with one button click in the store's Admin area, if your customers contact you about an unfinished transaction by phone (in versions 4.5.3 and later).
+:* Provides professional, easy to use and time-efficient facilities to create orders with one button click in the store's Admin area, if your customers contact you about an unfinished transaction by phone (in versions 4.5.3 and later).
-* Can work in fully automatic mode. Just set up a cron task, and the module will flick through the abandoned carts and send email notifications automatically.
+:* Can work in fully automatic mode. Just set up a cron task, and the module will flick through the abandoned carts and send email notifications automatically.
-* Provides an opportunity for admin to set the time period between the abandonment and the reminder along with a number of reminder emails.
+:* Provides an opportunity for admin to set the time period between the abandonment and the reminder along with a number of reminder emails.
-* Allows customers to recover their shopping cart content with a single click. Your customers will not need to add items to the bag from scratch.
+:* Allows customers to recover their shopping cart content with a single click. Your customers will not need to add items to the bag from scratch.
-* Works both with registered and anonymous customers.
+:* Works both with registered and anonymous customers.
-* Automatically logs in registered customers.
+:* Automatically logs in registered customers.
-* Automatically populates address fields for anonymous customers.
+:* Automatically populates address fields for anonymous customers.
-* Works with product options and variants.
+:* Works with product options and variants.
 ==System requirements==

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 ===Abandoned Cart Reminder add-on module configuration settings===
 Here is an explanation of the Abandoned Cart Reminder add-on module configuration settings:
-<br /><br />
+<br />
 :* '''Handle sending out notifications manually or automatically?''' The mode in which you would like abandoned cart reminder email notifications to be sent. <br />''Manually'' corresponds to the mode in which abandoned cart notifications are not sent until you specifically instruct the module to send them. In this mode you yourself decide which users should be notified, when the notifications should be sent, with or without a coupon, etc.<br />''Automatically'' corresponds to the mode in which sending of abandoned cart notifications is initiated by a cron job. In this mode the number of times that a notification message should be sent, the time of sending the initial and subsequent notifications, whether the notification should include a discount coupon or not, etc are defined based on the add-on module configuration settings. Note that, if you choose the automated mode, you will need to make sure that the script for periodic tasks is properly set up in your store (See: [[X-Cart:Cron.php_-_Script_for_Periodic_Tasks | X-Cart:Cron.php - Script for Periodic Tasks]]).
 <br />
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 :* '''After how many days customer should be notified of abandoned cart''': The number of days to wait after cart abandonment before sending an abandoned cart reminder notification to the cart owner.<br />{{Note1|'''Note:''' For stores sending multiple abandoned cart notifications about each abandoned cart this reflects the number of days before the ''first'' notification is sent.}}
 :* '''How many notifications should be sent''': The number of reminder notifications that should be sent about each abandoned cart. The recommended value is 1. If you wish to notify the users about each abandoned cart more than once, you can specify a greater value here.<br />{{Note1|Note: Although it is possible to send multiple notifications, it is not recommended to do so, because customers may be annoyed by too many notifications and even mark them as spam.}}
-:* '''Delay between notifications (in days)''': (''This needs to be specified if you are going to send more than one notification about each abandoned cart.'') The length of period between reminder notifications sent to the same user about a specific abandoned cart. Note that setting this value to "0" (zero) will result in that each user will be notified only once.<br /><br />''Example:''<br />If you use the following configuration:<br />[[File:Acr_conf_settings_ex1.png | border]]<br />abandoned cart owners will receive a reminder notification on the 7th, 10th and 13th days after their abandoned cart has been registered by the module.<br /><br />
+:* '''Delay between notifications (in days)''': (''This needs to be specified if you are going to send more than one notification about each abandoned cart.'') The length of period between reminder notifications being sent to the same user about a specific abandoned cart. Note that setting this value to "0" (zero) will result in that each user will be notified only once.<br /><br />''Example:''<br />If you use the following configuration:<br />[[File:Acr_conf_settings_ex1.png | border]]<br />abandoned cart owners will receive a reminder notification on the 7th, 10th and 13th days after their abandoned cart has been registered by the module.<br /><br />
 :* '''Type of discount coupon that should be attached to notifications''': If you want to offer a discount to the users whom you notify about an abandoned cart, you can specify what type of coupon it should be. Choose one of the following options:<br />''None'' -- no coupon will be attached to the notification;<br />''$ off'' --  a “flat amount off“ coupon will be attached to the notification;<br />''% off'' -- a “percentage amount off” coupon will be attached to the notification.<br /><br />
 :* '''Discount coupon value''': This setting is related to the previous one; it allows you to specify the value of the discount given by the coupon.<br />Two examples below will clarify how it works.<br /><br />''Example 1.''<br />If you use the configuration below:<br />[[File:Acr_conf_settings_ex2.png | border]]<br />the coupon attached to the notification will give the user a 20$ discount off the purchase.<br /><br />''Example 2.''<br />If you use the following configuration:<br />[[File:Acr_conf_settings_ex3.png | border]]<br />the coupon attached to the notification will give the user a 10% discount.<br /><br />
-:* '''Period of abandoned cart expiration (Number of days after which email notifications to customer will no longer be sent and the coupon associated with the abandoned cart will become invalid)''': This setting defines when an abandoned cart as well as all coupons associated with it should be deleted from the system.<br /><br />
+:* '''Period of abandoned cart expiration (Number of days after which email notifications to customer will no longer be sent and the coupon associated with the abandoned cart will become invalid)''': This setting defines when an abandoned cart as well as all the coupons associated with it should be deleted from the system.<br /><br />
 ==Managing Abandoned Carts==
-You can review the abandoned carts registered by the module on the <u>Orders</u>-><u>Abandoned Carts</u> page in the Admin area:
+You can review the abandoned carts registered by the module on the <u>Orders</u>-><u>Abandoned Carts</u> page in your store's Admin area:
 :[[File:Acr_abandoned_carts_page.png | border | 800 px]]
@@ Line 100: / Line 100: @@
 ::# Specify the coupon parameters below:<br />:[[File:Acr_coupon.png | border ]]
-:* '''Create an order based on a specific abandoned cart'''<br />For that you should click the '''Create order''' button in the record that represents this cart. After you click this button, X-Cart will bring you to a page where new order is created and you will have to fill in the rest of information about this order:
+:* '''Create an order based on a specific abandoned cart'''<br />Sometimes a user may abandon their shopping cart because of some technical issue that prevented them from completing the purchase. If this happens, you can offer the user to create the order for them based on the contents of their abandoned cart:
-	* Customer info
+::# In the abandoned carts list, click the '''Create order''' button in the record that represents the abandoned cart for which you need to create an order. This opens a page where you will be able to create the new order.
-	* Order’s total
+::# Provide the required information about the order:
-:* '''Delete abandoned carts'''<br />For that you should select the carts, you want to delete, by ticking on the check-boxes on the left-hand side in the abandoned carts list. After that click the “Delete selected” button at the bottom of the page.
+:* '''Delete abandoned carts'''<br />You can delete the abandoned carts you no longer need:
 ==Setting up the module to work automatically==
 To set up the module to work automatically:
-# Go to the module’s settings and set the option '''Handle sending out notifications manually or automatically?''' to ''Automatically''.
+# Go to the module’s configuration settings and set the option '''Handle sending out notifications manually or automatically?''' to ''Automatically''.
-# Adjust the rest of the options on the module settings page:
+# Adjust the rest of the configuration settings on the page:
 #* how many notifications should be sent and when,
-#* parameters of coupon,
+#* coupon parameters,
 #* when to consider an abandoned cart expired.
-# Save changes.
+# Save the changes.
 # Make sure that periodical tasks are correctly set up in your store according to the following article: [[X-Cart:Cron.php_-_Script_for_Periodic_Tasks | X-Cart:Cron.php - Script for Periodic Tasks]]
 ==Customizing the email notification messages sent by the module==

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 ==Managing Abandoned Carts==
-You can review all abandoned carts registered by the module on the  Orders > Abandoned Cart page in admin area:
+You can review the abandoned carts registered by the module on the <u>Orders</u>-><u>Abandoned Carts</u> page in the Admin area:
 :[[File:Acr_abandoned_carts_page.png | border | 800 px]]
-Each record displays the following information about abandoned cart:
+Each record displays information about an abandoned cart:
-:* Email specified by a customer
+:* '''Email''': Email address specified by the abandoned cart owner.
-:* Login if customer is a registered one
+:* '''Login''': User login of the abandoned cart owner - if the abandoned cart owner is a registered customer.
-:* Products - shopping cart content including selected options
+:* '''Products''': Shopping cart content including selected options.
-:* Subtotal - the total price of all products inside a shopping cart
+:* '''Subtotal''': Total price of all the products in the shopping cart.
-:* Coupon - coupon code (if any is applied)
+:* '''Coupon''': Coupon code (if any is applied).
-:* Date when the abandoned cart was last time updated by the customer
+:* '''Date''': When the abandoned cart was last updated by the customer.
-:* Is notified? - indicates whether the abandoned cart’s owner was notified, how many times and when last notification was sent
+:* '''Is notified?''' Whether the abandoned cart owner was notified, how many times and when the last notification was sent.
-:* Search for abandoned carts
+:* '''Notify cart owners about their abandoned cart'''<br />You can notify the users who did not complete their orders about the carts they abandoned:
-You can search for particular abandoned cart by
+::# Specify the carts whose owners you want to notify by selecting the check boxes on the left-hand side in the abandoned carts list.
-	a) start and end dates;
+::# Click the '''Send notifications to selected cart owners''' button at the bottom of the page.
-	b) login or email that were used by the cart owner
+:: If you want to attach a discount coupon to the abandoned cart reminder notifications:
-:* Notify cart owners about their abandoned cart.
+:* '''Create an order based on a specific abandoned cart'''<br />For that you should click the '''Create order''' button in the record that represents this cart. After you click this button, X-Cart will bring you to a page where new order is created and you will have to fill in the rest of information about this order:
 	* Customer info
 	* Order’s total
-:* Delete certain abandoned carts.
+:* '''Delete abandoned carts'''<br />For that you should select the carts, you want to delete, by ticking on the check-boxes on the left-hand side in the abandoned carts list. After that click the “Delete selected” button at the bottom of the page.
 ==Setting up the module to work automatically==