What Wholesale Trading module does
The module Wholesale Trading allows you to define wholesale prices for products. These prices are generally lower and depend on the quantity of the product items being ordered and/or on the membership level of the customer who orders them. Wholesale Trading can be enabled in the Modules section of X-Cart Admin area.
Roles in Wholesale Trading module management
If you are an X-Cart GOLD or GOLD PLUS administrator/provider or an X-Cart PLATINUM or PRO administrator:
- You can enable/disable Wholesale Trading module.
- You can define wholesale prices for products
If you are an X-Cart PLATINUM or PRO provider:
- You can define wholesale prices for products
Setting Wholesale Prices
You can define wholesale prices for the product. The product will be sold at the wholesale price if a customer from a specified membership group buys a quantity of product items that is greater or equal to the quantity specified in the 'Quantity' field. If the product has product variants, any wholesale prices defined here will be ignored.
To set a wholesale price:
- Find the product for which you want to set wholesale prices.
- Open this product for modification in the 'Product Management' section.
- Click the Wholesale prices link in the 'Product Management' section menu. The 'Wholesale prices' section opens.
The price of one item without the wholesale discounts for all membership groups is displayed for your convenience on the first line of the prices list.
- Use the 'Add new price' subsection to configure a new wholesale price:
- Quantity: Enter the product quantity starting from which the wholesale price is to be applied.
- Price: Enter the wholesale per-item price.
- Membership: Select the membership group that will be able to purchase the product at the specified wholesale price.
- Click the Add/Update button. The new wholesale price will be added to the prices list.
Example: In our demo store, we created a membership level titled Wholesale. We want users with this membership level to be able to purchase the product 'Albert Einstein Action Figure' (reg. price $8.99) at the price of $7.99 per item if they order 10 or more items of this product. We need to set this wholesale price as follows:
After clicking the Add/Update button, we'll see the wholesale price we have added in our prices list:
To change a previously defined wholesale price, edit the corresponding price value and/or membership and click on Add/Update.
When defining wholesale prices, please be aware that the list of prices that is displayed to a customer in the Customer area is sorted and filtered in a special way so that customers can see only the prices that are actually available to them:
- Individual prices are arranged in the order of increasing the quantity of items for which the price is defined and decreasing the price amount (For example, 10+ items - $5 per item, 20+ items - $4 per item, 30+ items - $3 per item).
- The prices are filtered by customer membership: customers without a membership see only the prices available to "All"; customers with a specific membership see both the prices available to "All" and to their membership level.
- The final filtering that defines which prices need to be displayed to a specific customer is performed according to the principle of the lowest price: at each level of wholesale pricing, customers are shown only the lowest price available to them.
For example, if in the store's Admin area the prices are defined like this:
in the Customer area, a customer with Premium membership will be shown just the following prices:
Base price - $6 per item - Membership: All, 10+ items - $5 per item - Membership: All, 20+ items - $3 per item - Membership: Premium, 40+ items - $2.5 per item - Membership: Premium
The price "100+ items - $2 per item - Membership: Wholesale" will be excluded from the list as unavailable to the Premium membership.
The price "30+ items - $4 per item - Membership: All" will be excluded as fully replaceable by the price "20+ items - $3 per item - Membership: Premium" being the lowest price available to Premium members buying any number of items from the quantity range of 20-40 items.
To delete a price, select the check boxes next to the necessary prices and click the Delete' selected' button.
Setting Wholesale Prices for Product Variants
Perform the following steps to modify wholesale prices for selected product variants:
1. Select the check boxes next to the variants you want to define wholesale prices for.
2. Click on the [+] Modify wholesale prices for selected variants link.
3. Enter the quantity of the product beginning from which your new wholesale price should be applied.
4. Enter the wholesale price.
5. Select the membership group that you want to be able to purchase the product at this price.
For example, the line '10 - 13.99 - Premium' in the screenshot below sets a wholesale price on the product in such a way that a member of the Premium membership level will be able to order the product at $13.99 per item if the order contains 10 or more items of the product:
6. To add another wholesale price using other item quantity or membership level for the same selected product variant, click on the plus sign to the right of an existing wholesale price.
7. Click the Update wholesale prices button. The new wholesale price will be added to the prices list.